New Ways to Create Content on Instagram

Instagram is testing the ability for you to scale, crop and rotate individual clips. Change your mind? Save time while you’re editing with undo and redo features, coming soon. they’re also making it easier for you to find existing tools like Voiceover.

Explore how to create more memeable content by adding clips with audio. Instagram is testing the ability for you to pull from clip hub to add clips with audio to your reel. Try connecting with your fans by playing with memes and inviting fans to create their own remix.

The app is also adding 10 new English text-to-speech voices to choose from, available in select countries. Flex your creativity with six new text fonts and styles available in hundreds of languages. To help your text stand out even more, you can also add outlines for better clarity.

And when you’re looking to find the right audio for your reel, they’re testing new ways to access the audio browser or trending audio. You can now quickly jump to the audio page from the top of the camera roll and find what inspires you.

And Drafts is getting a makeover! they’re making it easier to edit your in-progress reels by giving you a streamlined view of all your saved drafts. Not sure which draft you were editing? Soon you’ll be able to preview your drafts, rename them, and schedule them in advance.

The ability to create custom stickers takes learnings from the Segment Anything AI model.

Set the Mood for Your Posts With New Filters

New photo filters are here! Create the vibe you want by editing your photos and carousels with the latest filters. From subtle color edits to options for expressive styles, these updates make it easy for you to try various looks for your posts.

Find what you need more easily from your camera roll with better previews, the ability to zoom and search.

Improved Insights

Instagram is making improvements to help you better understand how your reels content is performing. They introduced a new Reels metric on Facebook and Instagram called Replays and updated the definition of Reels Plays to also include Replays in addition to Initial Plays. You may notice an increase in your Reels Plays as a result of this.

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