Cue Health, a healthcare technology company, today announced that it is teaming up with award-winning actor and producer Gal Gadot to bring Cue – the new, essential smart device for your health – to life in its inaugural Super Bowl® commercial on Sunday, February 13, 2022. In the new spot, Cue joins the other smart devices in the home and showcases her differentiated capabilities as the newcomer whose job is to protect the family’s most valuable asset: their health.
“This Super Bowl Sunday, I’m excited to introduce more people to Cue, an empowering smart device for your health that gives me hope for a healthier future,”
said Gal Gadot.
“Cue’s mission has always been to empower people to live their healthiest lives,”
said Ayub Khattak, Chief Executive Officer of Cue Health.
“Together with the one and only Gal Gadot, Cue comes to life on one of the world’s biggest stages as the heroic, essential smart device that people can rely on to manage their own health and the health of their families.”
Cue’s molecular test is the most accurate at-home test for COVID-19*, delivering results to a mobile smart device in 20 minutes using the Cue Health App. Cue’s test cartridges and components are proudly made in the USA. Cue+TM members can connect with a physician through 24/7 in-app virtual care to get the answers they are seeking about their test results and other health concerns. Looking ahead, Cue is poised to usher in the digital transformation of personalized healthcare with new diagnostic tests – including for respiratory illnesses, sexual diseases, cardiometabolic health, and more – all of which will be compatible with the powerful, connected Cue Reader.
Before the Big Game, Cue is also making its testing platform easier than ever to access with lower pricing on Cue+ memberships and COVID-19 tests for both existing members and new customers.
“In an effort to make Cue more accessible to more people, today we’re proud to introduce new, lower pricing for Cue+ memberships and a la carte COVID-19 tests,”
added Clint Sever, Chief Product Officer of Cue Health.
Cue’s products are available now on shop.cuehealth.com.