Apple Watch Series 7 orders start this Friday October 8

Apple just announced Apple Watch Series 7, featuring the largest and most advanced Apple Watch display ever — and a reengineered Always-On Retina display with significantly more screen area and thinner borders — will be available to order beginning Friday, October 8, at 5 a.m. PDT and available in stores starting Friday, October 15.

The design of Apple Watch Series 7 is refined with softer, more rounded corners, and the display has a unique refractive edge that makes full-screen watch faces and apps appear to seamlessly connect with the curvature of the case.

At just 1.7 mm thin, the narrower borders of Apple Watch Series 7 maximize the screen area of the display while minimally changing the dimensions of the watch itself. Apple Watch Series 7 also features a user interface optimized for the larger display, a new QWERTY keyboard, plus two unique watch faces — Contour and Modular Duo — designed specifically for the new device. Users benefit from the same all-day 18-hour battery life,1 now complemented by 33 percent faster charging.

Apple Watch Series 7 introduces five beautiful new aluminum case finishes, including midnight, starlight, green, and a new blue and (PRODUCT)RED, along with a range of new band colors and styles. Stainless steel models are available in silver, graphite, and gold stainless steel, along with Apple Watch Edition in titanium and space black titanium.

Pricing and Availability
  • Customers in AustraliaCanadaChinaFranceGermanyIndiaJapanMexicoRussiaSouth Korea, the UAE, the UK, the US, and more than 50 other countries and regions will be able to order Apple Watch Series 7 beginning at 5 a.m. PDT on Friday, October 8, with availability in stores beginning Friday, October 15.
  • Apple Watch Series 7 starts at $399 (US), Apple Watch SE starts at $279 (US), and Apple Watch Series 3 starts at $199 (US).
  • Apple Watch Series 7 is available from apple.com/store and the Apple Store app, and through Apple Authorized Resellers and select carriers.
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